Press

For journalists, partners, and platforms.

About in one sentence

Hearth is a free, ad-supported streaming channel for sleep, rest, and unhurried evenings, launching on the Roku Channel Store in Q2 2026.

About in one paragraph

Hearth is a curated winter-warmth channel. Fifteen 4K ambient scenes — fireplace, ocean, forest, rain, cosmos — each paired with an original ambient track composed specifically for that scene. No talking, no cuts. The channel is free, supported by brief commercial breaks served through the platform's ad framework. Operated by WYSAMM LLC out of Yerevan, Armenia. First on Roku, with Apple TV and Google TV planned for late 2026.

Quick facts

• Operator: WYSAMM LLC, Yerevan, Armenia (TIN 08222398)
• Launch platform: Roku (US first, then UK / Canada / Mexico)
• Launch library: 15 scenes, expanding to 30 within 90 days
• Format: 4K UHD, HLS adaptive bitrate, dual-stream (visual + ambient track)
• Business model: Free, ad-supported (AVOD) via Roku Ad Framework + Adbustr SSP
• Affiliated companies: Adbustr (CTV supply-side exchange, also WYSAMM)

Brand assets

Logo, key art, screenshots, and channel artwork available on request. Send a brief note describing the publication and use case to press@hearthtv.com and we will reply with a download link within one business day.

Founding context

Hearth was conceived in early 2026 as a deliberate counter to the attention-maximizing patterns of streaming UI. We work with a small editorial team and treat the channel as curatorial work — closer to magazine publishing than to app development. The first scene was Cabin Hearth, the last in the launch library was Autumn Leaves.

Spokesperson

For interview requests, please describe the topic and proposed format in your initial email. We typically respond to legitimate press inquiries within 48 hours.

Contact

press@hearthtv.com
WYSAMM LLC, Yerevan, Republic of Armenia